FOR EARLY STAGE FOUNDERSA homepage that sells
Instead of building a complete messaging foundation, we focus on one thing: making your homepage work harder by helping prospects understand why they should buy.
For early-stage startups that need traction before they need a full positioning, brand and messaging strategy.
Help your customers understand why they should buy
If your homepage leaves people asking:
Is this for me?
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What do you do?
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Why should I care?
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Is this for me? + What do you do? + Why should I care? +
Your message isn't clear and growth gets harder. We sharpen your customer positioning and rewrite your homepage around what matters most to the people you're trying to reach.
What's included
Customer positioning
We identify who your ideal customers are, what they care about, and what makes your solution relevant to them.
Homepage refinement
We define the story your homepage needs to tell from first impression to conversion. We rewrite and visually improve every section of your homepage.
How it works
DAY 1 Kickoff
We review your existing materials and then we jump on a focused kick off call.
DAYS 2–9
We build and you review
Positioning, copy, and design happen in parallel. You don't manage the process, we do.
DAY 10
Handoff
We walk through the homepage together. One round of revisions included.
How to work with us
HOMEPAGE REVAMPChoose this if you need more customer traction. Outcome: A clearer customer story that helps prospects understand why they should buy.
€ 6500
3 WEEKS SPRINTChoose this if you're preparing to scale. Outcome: A positioning, messaging, and brand strategy that aligns the entire company.
€ 20000
Early-stage startups can start with a Homepage revamp to improve commercial traction today, and later move into the 3 weeks brand & messaging sprint when they're ready to invest in a broader company narrative, brand, and growth strategy.
FAQ
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We work with fast-moving, product-first startups that are ready to scale. Typically, our clients have:
€2M+ in funding or ARR
Proven product-market fit
10+ paying customers
Tech-first teams who need brand clarity to grow
But we’ve designed the Homepage revamp for early stage startups who need help with selling before scaling.
We’ve worked across sectors including AI, fintech, agtech, travel, platforms, mobility, hardware, consumer tech, and more, across Europe and the US.
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We require the CEO or founder to be directly involved, as the strategy touches vision, product, go-to-market, and more.
We recommend a small, focused group (max 3 people), ideally those who deeply understand your users, goals, and market. Everyone involved must commit to showing up for all live sessions.
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Possibly, our sprints are in high demand and often booked 2–4 weeks in advance. Drop us a message or book a quick call, and we’ll let you know our earliest availability.
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You should choose the Homepage revamp if you’re looking for:
→ Customer traction
→ Clarifying your homepage for customers
→ Improving sales conversations
→ Speaking to one core audience
→ Tactical commercial win
Think of it this way:NOW: Homepage Clarity Revamp → helps you sell better.
LATER: Brand & Messaging Sprint → helps you scale better.
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Choose the 3 weeks brand and messaging sprint if you are preparing to scale.
→ It’s great if you are preparing to scale
→ Clarifies your positioning, messaging and brand for everyone
→ Aligns sales, marketing, hiring, fundraising and PR
→ Tailors to multiple audiences
→ It’s your strategic growth foundationThink of it this way:
NOW: Homepage Clarity Revamp → helps you sell better.
LATER: Brand & Messaging Sprint → helps you scale better.